Image credits: tucson_prime

Image credits: tucson_prime

Although they adopted the dog in May, the story started to go viral just earlier this week after the official handle of Hyundai Brazil posted images of the ‘pawfessional consultant’ on their Instagram account.

Image credits: tucson_prime

They said the initial plan was to simply provide the dog refuge, but his ability to greet and interact with customers earned him a promotion.

Image credits: tucson_prime

Showroom manager Emerson Mariano told media outlet Top Motors Brazil that the feedback for Tucson’s customer service in the store has been extremely positive, and he said the environment in their organization has improved thanks to the dog’s “very caring and docile nature”.

Image credits: tucson_prime

Mariano said that many customers returned to the store even after having purchased a car just to say hi to the dog and give him gifts.

Image credits: tucson_prime

The manager made the decision to take in the dog during a particularly rainy night when he felt so sorry for the stray, he just had to invite him inside and offer him food and water.

Image credits: tucson_prime

Then, Mariano instantly became attached to the dog and suggested to the board that they adopt Tucson as a mascot.

“After all, the company has always been pet friendly, so now, we decided to embrace this idea in practice too, having our own pet precisely at a more complicated time like this with so many abandoned animals,” he said.

Image credits: tucson_prime

After his adoption, Tucson was taken to a doctor to get all the necessary vaccinations and has not only become a real member of the team, but he’s even expected to star in a national advertisement campaign for Hyundai too.

Image credits: tucson_prime

Image credits: tucson_prime

Image credits: tucson_prime

Image credits: tucson_prime

Image credits: tucson_prime

Image credits: tucson_prime

Image credits: tucson_prime

Image credits: tucson_prime

Image credits: tucson_prime

People were incredibly happy to hear the news